Duckhorn Vineyards

Off-white paper, deep bottle green and a single elegant serif from headline to caption.

Winerylight themeCaptured 2026-10-06www.duckhorn.com
Duckhorn Vineyards homepage at 1440x900, captured 2026-10-06
www.duckhorn.com at 1440x900Screenshot 2026-10-06
Overview

Duckhorn grounds its page on #f7f6f5 off-white with #2a2826 ink and uses #1e3329 deep green for buttons and borders. EB Garamond does almost everything, from a 60px display line to 18px body, with Public Sans kept for small uppercase button labels. Corners stay square, and italic serif words lead section titles.

Do
  • Let one serif carry display and body, and keep a sans only for button labels.
  • Use the deep green for solid buttons and keylines.
  • Open section titles with an italic word.
Avoid
  • Introduce a bright accent: the palette is off-white, ink and one green.
  • Round the buttons; every corner is square.
  • Set body copy in the sans.
Colors

Color roles

Background#f7f6f5

The page ground

Surface#f2efea

Raised panels, bands and cards

Text#2a2826

Primary ink, 13.6:1 on the background

Accent#1e3329

Primary actions; this system has no brand hue in its controls

Border#1e3329

Hairlines and dividers

Typography

Type

EB Garamonddisplay and body, 77.5% of the text

Use EB Garamond. EB Garamond is free under the SIL Open Font License.

Public Sansdisplay and body, 22.5% of the text

Use Public Sans. Public Sans is free under the SIL Open Font License.

Display
60px / 400
lh 1.1 / 0
Systems that ship
Heading
30px / 400
lh 1.35 / 0
Hierarchy at a glance
Subheading
17px / 400
lh 1.35 / 0
A quieter supporting head
Body
18px / 400
lh 1.4 / 0
Body copy carries the explanation, so it has to stay readable at length on every screen.
Small
17px / 400
lh 1.35 / 0
Labels, captions and metadata

Sizes in use: 60px / 30px / 24px / 18px / 17px / 16px / 14px / 13px / 12px

Spacing

Spacing

Values sit on a 4px grid.

4px
12px
16px
20px
24px
48px
Shape

Corners and depth

Square corners throughout.

shadow 1
Components

Buttons and cards

Rebuilt here from the measured values, not copied from the site's code.

+ QUICK ADDEXPLORE OUR WINES
DESIGN.md

Hand this to your AI coding tool

Drop it in your repo as DESIGN.md and point Claude Code, Cursor or Codex at it before you ask for a page.

# Duckhorn Vineyards design system

> Captured from https://www.duckhorn.com/ on 2026-10-06 by Brooks New Media (https://design.brooksnewmedia.com/styles/duckhorn/). An independent analysis for reference: Duckhorn Vineyards and its marks belong to their owner. Learn from the system; don't copy the brand.

## Overview

Duckhorn grounds its page on #f7f6f5 off-white with #2a2826 ink and uses #1e3329 deep green for buttons and borders. EB Garamond does almost everything, from a 60px display line to 18px body, with Public Sans kept for small uppercase button labels. Corners stay square, and italic serif words lead section titles.

- Theme: light
- Mood: green, serif, elegant, napa, square buttons
- Category: Winery

## Colors

| Role | Hex | Use |
|---|---|---|
| Background | `#f7f6f5` | The page ground |
| Surface | `#f2efea` | Raised panels, bands and cards |
| Text | `#2a2826` | Primary ink, 13.6:1 on the background |
| Accent | `#1e3329` | Primary actions; this system has no brand hue in its controls |
| Border | `#1e3329` | Hairlines and dividers |

Full palette, most used first: `#f7f6f5`, `#2a2826`, `#f2efea`, `#1e3329`, `#ffffff`.

## Typography

- **EB Garamond**: display and body, 77.5% of the text. Use EB Garamond. EB Garamond is free under the SIL Open Font License.
- **Public Sans**: display and body, 22.5% of the text. Use Public Sans. Public Sans is free under the SIL Open Font License.

| Role | Family | Size | Weight | Line height | Tracking |
|---|---|---|---|---|---|
| Display | EB Garamond | 60px | 400 | 1.1 | 0 |
| Heading | EB Garamond | 30px | 400 | 1.35 | 0 |
| Subheading | EB Garamond | 17px | 400 | 1.35 | 0 |
| Body | EB Garamond | 18px | 400 | 1.4 | 0 |
| Small | EB Garamond | 17px | 400 | 1.35 | 0 |

Sizes in use, largest first: 60px, 30px, 24px, 18px, 17px, 16px, 14px, 13px, 12px.

## Spacing

Values sit on a 4px grid.
Values in use: 4px, 12px, 16px, 20px, 24px, 48px.

## Shape

Corners are square throughout.

Shadows, most used first:

- `rgba(0, 0, 0, 0.03) 0px 0px 20px 0px`

## Components

### Primary button ("+ QUICK ADD")

- Fill: #1e3329
- Text: #f2efea, 12px at weight 400
- Border: none
- Corner: 0px
- Height: 45px, padding 7px 20px

### Secondary button ("EXPLORE OUR WINES")

- Fill: #f3efeb
- Text: #2a2826, 13px at weight 400
- Border: 1px solid #dcd8d6
- Corner: 0px
- Height: 36px, padding 7px 20px

## Do

- Let one serif carry display and body, and keep a sans only for button labels.
- Use the deep green for solid buttons and keylines.
- Open section titles with an italic word.

## Don't

- Introduce a bright accent: the palette is off-white, ink and one green.
- Round the buttons; every corner is square.
- Set body copy in the sans.

## CSS variables

```css
:root {
  --color-background: #f7f6f5;
  --color-surface: #f2efea;
  --color-text: #2a2826;
  --color-accent: #1e3329;
  --color-border: #1e3329;
  --font-display: "EB Garamond", system-ui, sans-serif;
  --text-display: 60px;
  --weight-display: 400;
  --font-heading: "EB Garamond", system-ui, sans-serif;
  --text-heading: 30px;
  --weight-heading: 400;
  --font-subheading: "EB Garamond", system-ui, sans-serif;
  --text-subheading: 17px;
  --weight-subheading: 400;
  --font-body: "EB Garamond", system-ui, sans-serif;
  --text-body: 18px;
  --weight-body: 400;
  --font-small: "EB Garamond", system-ui, sans-serif;
  --text-small: 17px;
  --weight-small: 400;
  --space-1: 4px;
  --space-2: 12px;
  --space-3: 16px;
  --space-4: 20px;
  --space-5: 24px;
  --space-6: 48px;
}
```

## Notes for AI coding tools

- Start from the CSS variables above and build components from them, not from new values.
- Use the font substitutes listed. Never embed a commercial or platform-only typeface without a license.
- Keep body text at 4.5:1 contrast or better against its ground.
- These values were measured from the live page at 1440x900; the site may have changed since 2026-10-06.
Download DESIGN.md

Duckhorn Vineyards and its marks belong to their owner. This page is an independent analysis of the public website, measured on 2026-10-06. We're not affiliated with or endorsed by Duckhorn Vineyards.